• LEADERS, PODCAST
• May 26, 2020

Authenticity: an essential component for sport sponsorship

Episode #20 – T. Bettina Cornwell explains how sports organisations can seek out partners with similar values, and why the wrong fit – no matter how commercially lucrative – can be disastrous for brand image

• LEADERS, PODCAST
• May 19, 2020

Building engaging sponsorship activations around purpose

Episode #19 – Author of 3-Win Sponsorship, John Balkam, discusses the future of sport sponsorship, and details his five-point framework for impactful campaigns built on purpose

• LEADERS
• May 14, 2020

“Everyone politicises climate change – it’s tough, as an athlete, to talk about it”

Brent Suter, the Milwaukee Brewers pitcher, discusses his version of athlete activism, and his mission to get other high-profile sports people talking about climate change

• LEADERS, PODCAST
• May 12, 2020

The environmental and economic impact of mass-participation events

Episode #18 – Cardiff University lecturer, Dr Andrea Collins, explains how her research helped the Cardiff Half Marathon reduce its negative environmental footprint

• LEADERS, PODCAST
• May 5, 2020

Reframing sustainability to get non-environmentalist fans on-side

Episode #17 – Some supporters may be sceptical of a team’s environmental initiatives, but there are ways to persevere without alienating your fanbase, says Tim Kellison

• LEADERS, PODCAST
• April 28, 2020

Managing your sport organisation’s vulnerability to climate change

Episode #16 – Leagues, teams and federations may not be in a position to halt or slow down climate issues, but they can prepare themselves to mitigate negative impacts by using the right strategies, says Madeleine Orr

• LEADERS, PODCAST
• April 21, 2020

How to build deeper fan relationships through sustainability

Episode #15 – Sports fans may not be more environmentally aware than non-sports fans, but teams can still engage them through well thought out sustainability initiatives, says Brian McCullough

• LEADERS
• April 2, 2020

Professor Peter Wadhams on leading Extreme E’s climate science charge

The esteemed Arctic scientist lays out his ambitious research plans as he becomes the off-road electric car racing series’ Scientific Committee leader

• LEADERS, PODCAST
• March 31, 2020

PODCAST: Former GB hockey player Joie Leigh on transitioning from sport to a sustainability career

Episode #14 – The member Team GB's gold medal winning Rio 2016 squad charts her journey from player to sustainability professional, and explains how the athlete mindset is crucial to her new role

• LEADERS, PODCAST
• March 24, 2020

PODCAST: Footballer Katie Rood on the environmental and athletic benefits of going vegan

Episode #13 – The Lewes FC and New Zealand ace discusses the physical and mental benefits of a plant-based diet, and being inspired by Olympic champion Etienne Stott

• LEADERS, PODCAST
• March 18, 2020

PODCAST: Reece Pacheco on World Surf League’s environmental leadership

Episode #12 – The organisation’s SVP of ocean responsibility discusses setting clear sustainability targets, and making projects engaging for partners, fans and athletes

• LEADERS, PODCAST
• March 10, 2020

PODCAST: Forming partnerships to address climate change, with the IOC, Dow and EDF

Episode #11 – Julie Duffus of the IOC, Nicoletta Piccolrovazzi of Dow, and EDF’s Carine de Boissezon discuss their experiences working together to find solutions to the climate crisis through sport

• LEADERS
• March 5, 2020

Hannah Mills: “The ocean plastics crisis is staring us in the face. It’s terrifying”

Olympic gold medallist discusses the Big Plastic Pledge – which aims to change consumer behaviour around single-use plastics – and wading through waste when training for Rio 2016

• LEADERS, PODCAST
• March 3, 2020

PODCAST: Green sports pioneer Scott Jenkins on engaging fans through sustainable innovation

Episode #10 – The general manager of Atlanta’s Mercedes-Benz Stadium – regarded as the most sustainable in the US – discusses how sports venues can influence the behaviour of fans and sponsors

• LEADERS
• February 13, 2020

Sir Russell Coutts: I want SailGP to be carbon neutral before 2025

The co-founder and chief executive of the fledgling sailing series on “aggressive” climate targets and the commercial advantage of being a sustainable company

• LEADERS
• January 16, 2020

“We’re not here to educate fans – we make sustainability fun”

Philadelphia Eagles director of fan engagement, Norman Vossschulte, explains how sustainability has played a key role in cementing relationships with fans and sponsors

• LEADERS
• December 3, 2019

Football, coalitions and the SDGs: Danone’s approach to sustainability

Projects like the Danone Nations Cup and ‘one person, one voice, one share’ employee engagement initiative helps the food and beverage company put sustainable development at the heart of its strategy

• LEADERS
• November 27, 2019

Juventus: The modern superclub taking a ‘business-like’ approach to sustainability

After rebuilding its reputation following the ‘Calciopoli’ saga, the iconic Italian football team has made the UN Sustainable Development Goals a key part of its off-pitch activities

• LEADERS, PODCAST
• November 12, 2019

PODCAST: Forest Green Rovers' Dale Vince on creating the most sustainable sports club in the world

Episode #9 – The renewable energy entrepreneur and club chairman talks about his journey transforming a struggling football club into a brand synonymous with environmental stewardship

• LEADERS, PODCAST
• November 5, 2019

PODCAST: Nobel Prize winner Muhammad Yunus on growing social businesses through sport

Episode #8 – The father of social business, alongside Yunus Sports Hub co-founder Yoan Noguier, explains how major sports events can be leveraged to grow the social entrepreneurship sector

• LEADERS, PODCAST
• October 29, 2019

PODCAST: Karina LeBlanc on empowering women through football

Episode #7 – CONCACAF’s head of women’s football and former Canada goalkeeper discusses a landmark FIFA Women’s World Cup, and how she’s channelling that momentum to grow the game in North and Central America

• LEADERS, PODCAST
• October 22, 2019

PODCAST: Populous’ Christopher Lee on the sustainable stadium of the future

Episode #6 – The renowned sports architect discusses the social impact of Tottenham Hotspur’s new home – and the extraordinary sustainable innovations being integrated in sports venues

• LEADERS, PODCAST
• October 15, 2019

PODCAST: Mary Harvey on sport and human rights

Episode #5 – The first chief executive of the Centre for Sport and Human Rights explains how sports events can positively impact human lives – and discusses the notorious Hakeem al-Araibi case that coincided with her appointment

• LEADERS, PODCAST
• October 8, 2019

PODCAST: Endurance running icon Paula Radcliffe on air quality and athlete performance

Episode #4 – The long distance champion talks about competing in poor air quality with asthma, and how the IAAF is helping athletes mitigate the negative impact of air pollution

• LEADERS, PODCAST
• October 1, 2019

PODCAST: Jürgen Griesbeck on the Common Goal movement

Episode #3 – The founder of the growing football for development movement discusses the link between purpose and on-field performance, and his plan to secure backing from the whole football industry

• LEADERS
• September 30, 2019

Christiana Figueres: “It’s not in the interest of the Olympics for climate change to reach the extremes being forecast”

The former UNFCCC executive secretary warns that the Olympic Games face an uncertain future

• LEADERS, PODCAST
• September 24, 2019

PODCAST: Emily Penn on the ocean plastics crisis

Episode #2 – The ocean advocate and skipper tells The Sustainability Report about her most ambitious project to date, and discusses how sport can play a crucial role in helping the public reevaluate its relationship with plastic

• LEADERS, PODCAST
• September 17, 2019

PODCAST: Olympian Chris Mazdzer on climate change and the power of the athlete voice

Episode #1 – The Pyeongchang 2018 silver medallist talks about becoming an IOC Sustainability Ambassador, and how International Federations can support athlete activism

• LEADERS
• September 2, 2019

Seb Coe: “Young people ask a fundamental question: ‘Do you look like the world I live in?’”

IAAF president explains why air quality and gender parity are at the top of the agenda for the athletics federation as it rebuilds its reputation

• LEADERS
• August 5, 2019

Educational institutions look to MLB greening programme to create content for students

Paul Hanlon, the league’s senior director of ballpark operations and sustainability, tells The Sustainability Report about partnerships with Discovery Education and a tranche of universities

• LEADERS
• July 1, 2019

“We don’t use the word sport – we talk about creating a healthier, sustainable life”

Ikea’s creative leader James Futcher discusses the company’s partnership with World Surf League – and creating sustainable products using surfers’ lifestyles as a guide

• LEADERS
• June 20, 2019

“Our sustainability strategy is also about financial sustainability”

Stockholm/Åre 2026’s head of sustainability, Johan Strid, discusses the bid’s private funding model, green innovation and cementing Sweden’s status as a sustainability leader

• LEADERS
• June 3, 2019

Science-based targets and renewable energy: Inside AEG’s ambitious carbon reduction strategy

With more than 150 venues and 22,000 live events, reaching carbon neutrality by 2050 will be some achievement for AEG. John Marler talks about taking on the challenge

• LEADERS
• May 20, 2019

Chris Mazdzer, the IOC’s first sustainability ambassador

The first man to win an Olympic medal for the US in luge on using his growing platform to influence fans and the sport he loves to become more serious about climate change

• LEADERS
• May 15, 2019

Profile: Honey Thaljieh, FIFA executive and women's football pioneer

After growing up in occupied Palestine and co-founding its first-ever women’s football team, FIFA’s corporate communications manager is determined to make the beautiful game a fairer and more diverse place

• LEADERS
• April 30, 2019

Omar Mitchell, NHL: “We want to ensure that hockey is around for future generations”

Ozone-depleting refrigerants used by ice hockey rinks are being phased out. NHL Green is helping community venues find alternatives to help fight the global warming threatening the sport's existence

• LEADERS
• April 23, 2019

Sport Ecology Group preparing to ‘spearhead’ sustainability movement

Meet the newly-established collective of ‘academic rockstars’ planning to help sports industry practitioners make evidence-based decisions through curated research

• LEADERS
• March 25, 2019

Doing things differently: The FC Nordsjælland story

As the football industry faces questions regarding its sustainability, one club in Denmark believes there is a different way of doing things. FC Nordsjælland CEO Søren Kristensen tells The Sustainability Report about a unique model guided by the UN Sustainable Development Goals

• LEADERS
• March 6, 2019

Profile: Inger Andersen, UN Environment

The IUCN director general will join the UN organisation later this year. Where will sport fit into her plans?

• Editor's Pick, LEADERS
• February 19, 2019

Federico Addiechi, FIFA: “We’re a sports federation contributing to labour law reform”

The world football governing body’s head of sustainability and diversity talks Qatar 2022, modular stadiums and finding “leverage” with suppliers

• LEADERS
• February 8, 2019

Profile: Dr Allen Hershkowitz, professional sport’s first environmental science advisor

The co-founder of SandSI has been working with the New York Yankees for a decade – but in formalising his position, the team wants to send a message to the rest of the sports industry

• LEADERS
• January 16, 2019

Profile: Roger McClendon, the new executive director of the Green Sports Alliance

Yum! Brands’ first-ever chief sustainability officer takes centre stage in the US’s growing green sports movement. How will the strategic executive approach his new role?

• LEADERS
• January 10, 2019

“We now ask cities what the Olympic Games can do for them, not what they can do for the Olympic Games”

From positioning the Olympic Games as an opportunity to invest in sustainable development, to educating the Olympic Movement, it’s been a busy year for the IOC sustainability team. Marie Sallois and Michelle Lemaitre talk to The Sustainability Report

• LEADERS
• December 17, 2018

Profile: Mary Harvey, the first CEO of the Centre for Sport and Human Rights

The former US national goalkeeper, who formulated the human rights strategy for the United 2026 bid, becomes the centre’s inaugural chief executive

• LEADERS
• December 3, 2018

Formula E’s Julia Pallé on achieving and building on ISO 20121

The fifth season of the electric car racing series returns later this month. And with new locations, cars and teams there’s a challenge to build on its ISO 20121 recognition

• LEADERS
• November 20, 2018

Profile: Anders Jacobson, the man trying to rid sport of plastic bottles

• LEADERS
• November 6, 2018

Viacheslav Fetisov: “No one will benefit from climate change – everyone will suffer”

After carving out one of the greatest-ever careers in professional ice hockey, Viacheslav Fetisov is ready to take on his biggest challenge – helping to save the world from climate change. He talks to SSJ

• LEADERS
• October 8, 2018

Dow ‘accelerating the adoption’ of sustainable technologies through Olympic association

With the IPCC calling for drastic societal change to prevent catastrophic global warming, Dow’s Nicoletta Piccolrovazzi explains how her organisation and the IOC are mobilising the business world and Olympic Movement

• LEADERS
• September 26, 2018

‘Environmental stewardship can aid performance,’ says Volvo Ocean Race’s most sustainable team

Vestas 11th Hour Racing revealed the extent to which environmental responsibility influences its operations in a comprehensive report. Sustainability manager Damian Foxall talks to The Sustainability Report

• LEADERS
• September 17, 2018

Patrick Gasser, UEFA: “I’ve been asked what climate has to do with football and I say ‘everything’”

After encouraging fans to offset their own carbon footprint at Euro 2016, UEFA will pick up the whole tab for the 2020 tournament. The governing body’s head of social responsibility talks to The Sustainability Report

• LEADERS
• August 13, 2018

The England hockey player who volunteered to green the World Cup

When Joie Leigh suggested that sustainability should be at the heart of the 2018 women’s showpiece, she walked out with the chance to shape the strategy

• LEADERS
• July 9, 2018

Big interview: Jeremy Pochman, 11th Hour Racing

Eight years ago Jeremy Pochman co-founded 11th Hour Racing. It has since become the catalyst for hugely important sustainability initiatives in sailing – and Volvo’s commitment to rid itself of plastic

• LEADERS
• June 4, 2018

Big interview: Michael Pedersen, M INC. > change the game

The bond between fans and athletes is a sacred one, so how can sport use that relationship to mobilise the masses to fight climate change? Pedersen and his partner Tapio Kanninen may have the answer

• LEADERS
• May 25, 2018

Big interview: Brendan Owens, US Green Buildings Council

Is there a return on investment for LEED certification? If so, what is it? Matthew Campelli speaks to the USGBC senior vice president to find out

• LEADERS
• May 17, 2018

Big interview: Shelley Villalobos and Kevin Phelan, Council for Responsible Sport

The Council duo explain why certification is important if you care about sustainability, and how to achieve it even if your sporting event is small and low on resources

• LEADERS
• April 30, 2018

Big interview: Catherine Kummer, NASCAR Green

“If we can take 1% of our 80 million fans and change their behaviour, that’s impactful”

• LEADERS
• April 30, 2018

Q&A: Luke Reissman, PGA of America

Golf’s future relies on sustainability initiatives, says Reissman