partnerships

Sport has a clear direction for the ‘Decade of Action’ – it’s time to give the proverbial 110%0
- VIEWPOINT
- March 17, 2020
Well thought out fan engagement campaigns and experience-led commercial partnerships can drive new norms and change behaviours, says Aileen McManamon
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PODCAST: Forming partnerships to address climate change, with the IOC, Dow and EDF 0
- LEADERS, PODCAST
- March 10, 2020
Episode #11 – Julie Duffus of the IOC, Nicoletta Piccolrovazzi of Dow, and EDF’s Carine de Boissezon discuss their experiences working together to find solutions to the climate crisis through sport
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The Sustainability Report partners with Global Sports Week 0
- PARTNERS
- January 17, 2020
The inaugural event, which occurs in Paris between 5-7 February, will focus on sport, business, society and sustainable development
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European Equestrian Championships showcase sustainable food concept 0
- IN FOCUS
- October 24, 2019
With the population estimated to rise to 10 billion by 2050, food production needs to increase while reducing its environmental impact. Brasserie 2050, a concept showcased during FEI’s Rotterdam event, offers a solution
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The secret language of top sports partners 0
- VIEWPOINT
- July 25, 2019
Sport’s major sponsors are increasingly using the UN SDGs as their business roadmap. To deepen commercial relationships, clubs and events must begin to speak this language and help them achieve their objectives, says Aileen McManamon
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“We don’t use the word sport – we talk about creating a healthier, sustainable life”0
- LEADERS
- July 1, 2019
Ikea’s creative leader James Futcher discusses the company’s partnership with World Surf League – and creating sustainable products using surfers’ lifestyles as a guide
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