VIEWPOINT

Sport should examine its role in ‘The Great Reset’ movement 1
- VIEWPOINT
- June 25, 2020
World Economic Forum has put forward a vision of a world reimagined to transform the pain of the Covid-19 pandemic into a positive change for all. Where can sport contribute?
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The anatomy of a successful strategic partnership 0
- PARTNERS, VIEWPOINT
- June 16, 2020
Organisations must collaborate to tackle climate change – but partnerships must be values-based, long-term and agile to achieve success, says Nicoletta Piccolrovazzi
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It’s time to stop talking about ‘sustainability’ and ‘CSR’2
- VIEWPOINT
- May 6, 2020
Using corporate terminology frames ethical business as an ‘add-on’ rather than an imperative in sport. Now is the time to change that, says Daniel Cade
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Post-Covid-19 reset gives sport an opportunity to generate a new, cohesive narrative 1
- VIEWPOINT
- April 27, 2020
By using nuanced language and coming together with a shared response, sport can aid the global recovery following the pandemic and address other sustainability issues
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A new world offers sport an opportunity to restart in a new way 0
- VIEWPOINT
- April 7, 2020
The pause in the calendar enforced by the coronavirus crisis gives sport time to reflect on its role in the world, says Neill Duffy
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Sport has a clear direction for the ‘Decade of Action’ – it’s time to give the proverbial 110%0
- VIEWPOINT
- March 17, 2020
Well thought out fan engagement campaigns and experience-led commercial partnerships can drive new norms and change behaviours, says Aileen McManamon
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