Doing things differently: The FC Nordsjælland story
- LEADERS
- March 25, 2019
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The sports federation building an air quality research hub0
Episode #26 – Paolo Emilio Adami explains how World Athletics has sharpened its focus on air quality data and research as a means of protecting athlete health and performance in the future
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Leveraging sport and science to engage the masses in climate action0
Episode #25 – Julia Pallé, senior sustainability consultant for Extreme E, explains why the conception of the competition’s Scientific Committee is crucial to its success
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Navigating away from the win-at-all-costs mentality0
Episode #23 – 11th Hour Racing Team sustainability manager, Damian Foxall, explains that while the team is intent on winning the 2021/22 Ocean Race, sustainable innovation and ocean stewardship remain a core focus
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Why your sponsorship team needs a sustainability executive0
Episode #22 – Terry Cecil, the president and chief executive of the International Sponsor Council, explains the growing importance of sustainability expertise in sponsorship
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The evolution of cause sponsorship in sport0
Episode #21 – Sport sponsorship expert Kevin Bartram explains why partnerships are set to get more purposeful, and how he built PG&E’s sponsorship of the San Francisco Giants around sustainability
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Authenticity: an essential component for sport sponsorship0
Episode #20 – T. Bettina Cornwell explains how sports organisations can seek out partners with similar values, and why the wrong fit – no matter how commercially lucrative – can be disastrous for brand image
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The modern stadium: A hub for sustainable development
- IN FOCUS
- February 10, 2019
Building a pipeline of female sports leaders
- IN FOCUS
- March 12, 2019
How to engage sponsors in sustainability
- IN FOCUS
- July 17, 2019
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