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Whether you’re optimistic or pessimistic about sport’s future, the winners are likely to be those who focus on core opportunities and risks
As ‘Environment’, ‘Social’ and ‘Governance’ (ESG) becomes an increasingly adopted framework for structuring organisations’ approaches to sustainability, how can the sports industry utilise the framework for unified, compelling impact?
The Deutsche Fußball Liga’s (DFL) sustainability criteria represent one of sport’s first steps into making sustainability mandatory. Meanwhile, a small club from Berlin is paving the way forward
Episode #88 – Jenny Amann and Mark Doidge explain how football clubs can effectively motivate their supporters to get in board with climate initiatives through well-thought-out communications
SailGP GBR sailor Hannah Mills OBE recalls Sir David Attenborough’s quote, ‘Saving our planet is now a communications challenge’, but to who, how and where should sport avail its platform with sustainable messaging? SailGP GBR’s partnership with Low Carbon shows that the answer has several dimensions
Episode #87 – Thom Rawson explains how clear communication and giving employees agency helped Wolverhampton Wanderers develop its first sustainability strategy
Episode #52 – Licia Rester and Kirk Souder, authors of The Soul Purpose Method, explain how those working in the sports industry can transform their professional lives through intention, liberation and co-creation
Episode #51 – Young Sports Maker Mathieu Muller discusses anti-doping and encouraging sport to become more conscious of environmental protection
Episode #50 – Melissa Zhang, the communications manager of USA Team Handball and Global Sports Week Young Sports Maker, on leveraging her position in sport to advocate for social and gender equity
Our pick of the week’s best stories and interviews delivered direct to your inbox