Quantifying the economic and social impact of football
- IN FOCUS
- January 28, 2021

Episode #7 – CONCACAF’s head of women’s football and former Canada goalkeeper discusses a landmark FIFA Women’s World Cup, and how she’s channelling that momentum to grow the game in North and Central America
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As part of its wide-ranging women’s football strategy, the European football governing body eyes ‘innovative’ commercial revenue and media rights models with sponsors, partners and broadcasters
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