Quantifying the economic and social impact of football
- IN FOCUS
- January 28, 2021

Ramón Alarcón, the driving force behind Real Betis’ climate action strategy, talks to The Sustainability Report about learning from Amazon, brand values, and sponsor engagement
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North London club becomes the first in the Premier League to adopt the UNFCCC Sports for Climate Action Framework as business imperative becomes obvious
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Spanish club creates sustainability platform and signs The Climate Pledge – paving the way for encouraging other major teams to follow its lead
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Research conducted by the Sant’Anna School of Advanced Studies finds that environmental sustainability can be an effective fan engagement tool for football clubs and federations
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The Sustainability Report publishes our first white paper in collaboration with Touchline to explore the elements of a good sustainability strategy for football clubs, leagues and tournaments
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